> For the complete documentation index, see [llms.txt](https://docs.intelligems.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.intelligems.io/analytics.md).

# Analytics

- [Overview](https://docs.intelligems.io/analytics/overview.md)
- [How Orders and Sessions are Attributed](https://docs.intelligems.io/analytics/how-orders-and-sessions-are-attributed-to-experiments.md)
- [Order and Revenue Accounting](https://docs.intelligems.io/analytics/order-and-revenue-accounting.md)
- [Experiment Analytics](https://docs.intelligems.io/analytics/experiment-analytics.md)
- [View / Metric Definitions](https://docs.intelligems.io/analytics/experiment-analytics/metric-definitions.md)
- [Conversion](https://docs.intelligems.io/analytics/experiment-analytics/metric-definitions/conversion-funnel.md)
- [Revenue](https://docs.intelligems.io/analytics/experiment-analytics/metric-definitions/revenue.md)
- [Discounts](https://docs.intelligems.io/analytics/experiment-analytics/metric-definitions/discounts.md)
- [Order Distribution](https://docs.intelligems.io/analytics/experiment-analytics/metric-definitions/order-distribution.md)
- [Profit](https://docs.intelligems.io/analytics/experiment-analytics/metric-definitions/profit.md)
- [Shipping](https://docs.intelligems.io/analytics/experiment-analytics/metric-definitions/shipping.md)
- [Subscriptions](https://docs.intelligems.io/analytics/experiment-analytics/metric-definitions/subscriptions.md)
- [Products](https://docs.intelligems.io/analytics/experiment-analytics/metric-definitions/product-groups.md)
- [Post-Test Metrics](https://docs.intelligems.io/analytics/experiment-analytics/metric-definitions/post-test-metrics.md)
- [Data Reconciliation](https://docs.intelligems.io/analytics/experiment-analytics/metric-definitions/data-reconciliation.md)
- [How Experiment Targeting Affects Analytics](https://docs.intelligems.io/analytics/experiment-analytics/how-experiment-targeting-affects-analytics.md)
- [Statistical Significance](https://docs.intelligems.io/analytics/experiment-analytics/statistical-significance.md)
- [Experiment Filters](https://docs.intelligems.io/analytics/experiment-analytics/filters.md)
- [Time Series](https://docs.intelligems.io/analytics/experiment-analytics/timeseries.md)
- [Tagging Orders by Test Group in Shopify](https://docs.intelligems.io/analytics/experiment-analytics/tagging-orders-by-test-group-in-shopify.md): Show which test group is associated with orders in your Shopify store.
- [Exporting Experiment Data](https://docs.intelligems.io/analytics/experiment-analytics/exporting-data.md)
- [Sitewide Analytics](https://docs.intelligems.io/analytics/sitewide-analytics.md)
- [Performance P\&L](https://docs.intelligems.io/analytics/sitewide-analytics/performance-p-and-l.md)
- [Audience Dive](https://docs.intelligems.io/analytics/sitewide-analytics/audience-dive.md)
- [Order Distribution](https://docs.intelligems.io/analytics/sitewide-analytics/order-distribution.md): Learn about your order distribution, units per order, shipping revenue, and free shipping orders.
- [Conversion](https://docs.intelligems.io/analytics/sitewide-analytics/conversion.md): Understand where visitors drop off and which paths through your site drive conversions.
- [Custom Events](https://docs.intelligems.io/analytics/custom-events.md)
- [Overview](https://docs.intelligems.io/analytics/custom-events/overview.md)
- [CSS Selectors](https://docs.intelligems.io/analytics/custom-events/css-selectors.md)
- [Scoping to specific pages](https://docs.intelligems.io/analytics/custom-events/scoping-to-specific-pages.md)
- [Custom JavaScript Events](https://docs.intelligems.io/analytics/custom-events/custom-javascript-events.md)
- [Testing Custom Events](https://docs.intelligems.io/analytics/custom-events/testing-custom-events.md)
- [Using custom events in experiment analytics](https://docs.intelligems.io/analytics/custom-events/using-custom-events-in-experiment-analytics.md)
- [How to Add Profit to Intelligems Analytics](https://docs.intelligems.io/analytics/how-to-add-profit-to-intelligems-analytics.md): Provide cost of goods sold (COGS) data to Intelligems to track profit.
- [How to Add Product Groups to Intelligems Analytics](https://docs.intelligems.io/analytics/how-to-add-product-groups-to-intelligems-analytics.md)
- [Black Friday Live Tracker](https://docs.intelligems.io/analytics/black-friday-live-tracker.md)
- [Data Sharing](https://docs.intelligems.io/analytics/data-sharing.md)
- [How to Calculate 90-Day Shopper LTV by Intelligems Test Group](https://docs.intelligems.io/analytics/how-to-calculate-90-day-shopper-ltv-by-intelligems-test-group.md): Learn how to calculate the 90-day lifetime value (LTV) of customers in your Intelligems A/B test using only Shopify and Google Sheets.
- [Analytics FAQs](https://docs.intelligems.io/analytics/analytics-faqs.md)


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://docs.intelligems.io/analytics.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.
