# Overview Intelligems features a sophisticated analytics engine that can measure a wide variety of metrics on your Shopify store with zero setup. Data is available in near real-time — there will generally be a \~30-60s lag between activity on your site and metrics updating in the Intelligems dashboard. ## Types of Analytics Our analytics engine spans three different offerings: * **Experiment Analytics** - Measures the outcome of a specific test or experiment and see which variations drove the best results. * **Experience Analytics** - Monitors the performance of a given experience, whether its a content change or offer * **Sitewide Analytics -** Provides a profit-first view of your store's overall performance with deep dives to uncover underlying performance drivers and identify new opportunities ## Sources Intelligems uses data from a variety of sources to arrive at a clear picture of performance, including: * Shopify client-side web pixels * Shopify server-to-server webhooks * Intelligems’ own client-side tracking --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.intelligems.io/analytics/overview.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.