# How to Set Up a Shipping Cutoff Message at Checkout

## Shipping Cutoff Message at Checkout

Creating a Shipping Reminder Callout is one of the simplest and most effective ways to set clear expectations at checkout. It lets shoppers know how quickly their order will ship, helping reduce hesitation and increase purchase confidence right before payment.

### Who is this for

This experience is designed for **all visitors** — it should display for 100% of checkout traffic.\
Every shopper benefits from knowing how fast your brand ships, especially first-time buyers who may be uncertain about delivery speed.

### What this Personalization does

This experience adds a block to your Shopify checkout page. The block features a single, bold message that communicates urgency or clarity around shipping, fulfillment, or delivery timelines.

This example includes:

* **Orders placed before 2 PM EST ship same day!**

### When to use it

Use the Shipping Cutoff Reminder Callout when you want to:

* Reduce checkout hesitation by clarifying shipping timelines
* Reinforce fulfillment speed and reliability
* Set expectations for holiday or limited-time fulfillment windows
* Add urgency without using discounts or incentives

{% hint style="success" %}
**Pro Tip:** A Checkout Personalization can include multiple blocks. Combine a trust badge above your payment section with a social proof header or image block for maximum impact.
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### Why it matters

Checkout is the most important touchpoint in the customer journey.\
Clear, proactive messaging helps shoppers feel confident and informed, reducing cart abandonment caused by uncertainty about shipping speed or delivery expectations.

## How to Set Up This Checkout Personalization in Intelligems <a href="#how-to-set-up-this-offer-in-intelligems" id="how-to-set-up-this-offer-in-intelligems"></a>

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1. Go to Personalizations > **Checkout**
2. Select **Callout**
3. Add a **Block name**
4. Rename the **Location ID** to be descriptive
5. Update **Badge** 1
   1. Choose an **Icon**
   2. Add a **Title** or **Subtitle**
6. Configure the Block settings including **Background, padding, border style, border thickness,** and **corner radius**
7. Click **Next**
8. Click **Complete checkout experience setup**
9. Add the block to your Checkout page in Shopify by clicking **Complete Shopify setup**
   1. In the Shopify Admin go to **Settings** > **Checkout**
   2. Under **Configurations,** click **Customize** to open the Checkout editor
   3. In the left panel, click **Apps**
   4. Navigate to **Intelligems,** click (+)
   5. Paste your block **Location ID** into the block settings
   6. Toggle on **Include block in Shop Pay** (recommended)
   7. Drag the block into the position at checkout
   8. Click **Save** in the top right in the Checkout editor
   9. Return to **Intelligems app** and click **Save**\\
10. At this point, you can make additional Experience modifications by clicking **+ Add modification**
11. You can update the content, launch a different Theme or Template, and update styles or javascript
12. Add **Targeting** to choose which shoppers you want to see this block. It will be set to all visitors by default.
13. **Save** your Experience
14. **Preview** your Checkout Personalization on desktop and mobile
15. When everything looks good, **Schedule Your Experience** or **Activate** to go live
    1. You can select a Start time and Stop time when Scheduling

{% hint style="info" %}
If you're on the **Core, Plus,** or **Blue** plan, you can test checkout. [Read more here](https://docs.intelligems.io/checkout/testing-checkout-experiences).
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