> For the complete documentation index, see [llms.txt](https://docs.intelligems.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.intelligems.io/integrations/analytics-and-data-platforms/heatmap-integrations/integrating-with-heatmap.com.md). # Heatmap.com ## Introduction The Intelligems Heatmap.com integration tags visitor sessions with experiment data, allowing you to analyze behavior patterns across different test groups. > **No code or manual setup required** — Intelligems automatically sends experiment data to Heatmap.com once enabled. Simply toggle the integration on and experiment tracking begins immediately. ## **How It Works** Enable the Heatmap.com integration on the Integrations page in Intelligems. Once active, the Intelligems plugin automatically tracks all running experiments without any additional configuration. After the page loads, the plugin waits for Heatmap.com's JavaScript to initialize, then automatically sends experiment data for each active test. Heatmap.com sessions will include events tagged with test group information, allowing you to view and filter sessions by experiment name and test group name. ### **What Data is Sent** For each active experiment, Intelligems automatically sends three properties to Heatmap.com: * **`partner`**: Set to `"intelligems_variant"` to identify the data source * **`variant_friendly_name`**: Formatted as ` - ` for easy identification in Heatmap.com * **`variant_id`**: The unique variation ID from Intelligems This data is sent automatically through the `_heatmap_set_event_tag()` function — no custom JavaScript or configuration needed. ## **Benefits** Filter and compare sessions in Heatmap.com by experiment to understand how different variations affect user behavior. See which test groups have higher engagement, where visitors drop off, or how different audiences interact with your site. ## **Viewing Experiment Data in Heatmap.com** Once the integration is enabled and experiments are running, you can view Intelligems experiment data in your Heatmap.com dashboard: 1. Navigate to your Heatmap.com session recordings or heatmaps 2. Select Filters > A/B tests > Intelligems 3. Under Select Source, select the Intelligems Test & Variant to view specific experiment groups
4. Compare behavior across different test variations using Heatmap.com's filtering and segmentation tools The experiment data appears as event tags, making it easy to segment your heatmap and session recording data by which test group visitors were assigned to. ## **Frequently Asked Questions** **Do I need to add JavaScript or custom code?** No. Intelligems handles all tracking automatically through its plugin once you enable the integration. There's no need to modify your theme code or add custom JavaScript. **What if I'm running multiple experiments?** The integration automatically sends data for all active experiments. Each experiment will appear as a separate event tag in Heatmap.com with its own experiment name and test group designation. --- # Agent Instructions This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com. ## Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter: ``` GET https://docs.intelligems.io/integrations/analytics-and-data-platforms/heatmap-integrations/integrating-with-heatmap.com.md?ask=&goal= ``` `ask` is the immediate question: it should be specific, self-contained, and written in natural language. `goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.