Microsoft Clarity
Introduction
The Intelligems Microsoft Clarity integration tags visitor sessions with experiment data, allowing you to analyze behavior patterns across different test groups.
How It Works
Enable the Microsoft Clarity integration on the Integrations page in Intelligems.
Once active, Microsoft Clarity sessions will include events tagged with test group information following this pattern: <Experiment Name> - <Test Group Name> allowing you to view/filter sessions in Heatmap.com by experiment name and test group name. You can filter by experiment_name
or ig_test_group
under the custom tags as seen below:

Benefits
Filter and compare sessions in Heatmap.com by experiment to understand how different variations affect user behavior. See which test groups have higher engagement, where visitors drop off, or how different audiences interact with your site.
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