JUST Checkout

Learn how Intelligems A/B testing integrates with JUST Checkout, including setup requirements, compatibility details, and best practices for running successful experiments.

Overview

JUST Checkoutarrow-up-right is a high-performance checkout solution designed to streamline the purchasing process by reducing friction and increasing conversion rates. It offers a "one-click" style experience that bypasses traditional multi-step forms.

Compatibility

JUST Checkout and Intelligems work seamlessly together. In most cases, no integration work is required to run Intelligems experiments alongside JUST Checkout.

Supported Test Types

The following Intelligems test types work out-of-the-box with JUST Checkout:

  • Price Tests – Test different pricing strategies without any additional configuration

  • Shipping Tests – Experiment with shipping thresholds and rates

  • Offer Tests – Run tiered discounts, cart discounts, and free shipping offers

  • Content Tests – A/B test product descriptions, images, and other on-page elements

Intelligems will track conversions and revenue accurately regardless of whether customers complete their purchase through JUST Checkout or your standard checkout flow.

Important Compatibility Note: Free Gift Offers

There is one specific scenario where manual intervention is required: Free Gift Offer Tests that utilize auto-add functionality.

The Issue

When running a Free Gift Offer test with auto-add enabled, the integration behaves differently depending on where the customer clicks the JUST Checkout button:

  • Product Page: If a shopper clicks the JUST Checkout button directly on a Product Page, the system will fail to automatically add the free gift to the cart.

  • Cart Page: If the shopper selects the JUST Checkout button from the Cart Page, the integration works correctly because the gift has already been added to the cart.

If you are running an active Free Gift Offer test with auto-add enabled, we recommend hiding the JUST Checkout buttons on product pages to ensure:

  • A consistent customer experience across all test variations

  • Accurate test data and attribution

  • Proper free gift fulfillment for all eligible customers

You can leave JUST Checkout buttons visible on the Cart Page, where the integration functions correctly.

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