Ending a Price Change Experience

Follow these steps to end your Price Test.

Ending a Price Change writes one group's prices into Shopify and stops serving the rest. Decide which prices you're keeping before you stop it.

A Price Change can only be rolled out once, at the moment you end it. Other experience types can be rolled out later from an experience that has already ended. This one can't. If you end without choosing a group, your control prices stay in place, and getting a test group's prices live means building the experience again.

Not ready to end it? Pausing stops serving test prices and keeps the experience and its results. Choose the option to revert your prices when you pause, otherwise your Shopify prices stay at the highest price in the experience. If you ended an experience you meant to pause, reach out to our support team and we can set it back to paused.

Ending a Price Change Personalization works differently. Click Disable on the row and it stops applying. A Personalization can only price below your Shopify price, so there are no prices to roll back and no duplicates to archive.

Step 1: Stop the experience

In the left nav, go to Pricing, find the experience in the list, and click Stop. The same button sits at the top of the experience's Results tab.

Step 2: Roll out prices

A modal opens with the key metrics for each test group. Choose which group's prices to implement in Shopify, then click Apply Prices and End Test.

• If Shopify Functions were used to run the experience, prices for the products in Shopify will be updated and the Intelligems Function will no longer be applied.

• If duplicate products were used to run the experience, prices for the original products in Shopify will be updated, if needed, and traffic will no longer be directed to the duplicate products.

Choosing your control group leaves your original prices exactly as they are.

Any other modifications in the experience are not rolled out. If you added Content Edits or Styles & Javascript alongside your prices, those changes end with the experience. Apply them in Shopify yourself, or build a Content Experience with the same changes and start it once your prices are live.

If duplicate products were used to create the experience, the next modal gives you three choices:

1. Archive the duplicate products immediately.

2. Archive the duplicate products after 48 hours. They stay Active in Shopify for the following 48 hours while we stop sending them traffic. We recommend this option so that a customer with a duplicate product already in their cart can still check out.

3. Leave the duplicate products Active until you archive them yourself in Shopify. Click outside the pop-up to take this option. Choose this one if you have subscriptions to migrate and want more than 48 hours to do it.

You can find every duplicate we created by searching Shopify for the price_test tag. More on cleaning them up in Pricing Experiences FAQs.

Testing a currency other than your store's default? Ending the experience doesn't roll that market back on its own. You'll be prompted to download a CSV of the prices you're keeping and upload it to Shopify Markets or send it to your Global-e account manager. Your default-currency prices revert without a CSV. See Multi-Currency Testing.

Step 3: Update Marketing As Needed

Did you roll out new prices based on the results of the test? If so, you'll want to do a thorough sweep of anywhere you may include prices – think emails, social media, advertisements, etc. If you used our Visual Builder to change the text in these locations during the test, you'll want to update it again to match the new prices going forward.

If you manage your Google Shopping feed manually or through an app, trigger a feed update once the new prices are in Shopify.

Step 4: Update Subscriptions As Needed

If duplicate products were used to run the experience and you offered subscriptions on them, you'll need to merge the duplicate products with the original products within your subscription provider. Anyone who subscribed during the experience is tied to a duplicate product, and once that duplicate archives their renewals will fail. Do this before the archive window you chose in Step 2 closes.

If you use Recharge, this article will walk you through the process to do so. If you work with another subscription provider, we recommend reaching out to their support team for information on how to bulk update products.

Ending an experience doesn't change your selling plans. If a test group won and you want its discount for new subscribers, set that up in your subscription app.

When reaching out to your subscription provider's support team, we recommend saying something along the following, as well as including a spreadsheet similar to the below with a row for each product that has subscriptions and was duplicated for the test:

Hello Support,

We're looking to do a bulk swap of products/variants tied to subscriptions for Store Name. I'm attaching a spreadsheet which maps the current product / variant IDs to what they should be updated to in Subscription Provider's backend. We're doing this because the current products are going to be deleted. Please let me know if you have any questions, or if this is something I can do on our end.

Product Title	Current Product ID	Desired Product ID	Current Variant ID	Desired Variant ID
Duplicate Product A	7926607872639	7066606823681	43624551698273	41124551612498
Duplicate Product B	7926606823762	7082606823681	43624538571743	43629768571009

Step 5: Check your prices onsite

Price updates run through your catalog in a batch, so give them time to finish before you judge what you see. Once they've landed, check a product from each group on your PDPs, collection pages and cart.

If anything is still showing a price from the experience after the batch completes, reach out to our support team.