How to Set Up a Buy More, Save More Volume Discount

Steps to launch a Buy More, Save More Volume Discount using an Offer Experience

Buy More, Save More Volume Discount

You can use Offers to power your spend more, save more tiered volume discount. Use tiered thresholds to nudge bigger baskets (e.g. spend $100, get 10% off, spend $200, get 20% off). Intelligems makes creating and powering these offers, including a progress bar, super simple.

Goal: Increase AOV

Who: All shoppers

What: Tiered %/$ off thresholds

When: Evergreen or during sale period

Offer Type: Volume Discount

Amount: Spend $100, get 10% off; Spend $200, get 20% off; Spend $300, get 30% off

• This amount might be set based on the goal of the sale, competitive landscape, or MAP policy with retailers

Offer Experience:

• Timing: Always on

• Where:

  • Website

    • Homepage

    • PDP messaging

    • Cart Progress Bar

• Activation: Automatic based on subtotal threshold

Why it works: Gamifies shoppers to spend more to get to the next tier with even bigger savings, increasing AOV

How to Set Up This Offer in Intelligems

1. Go to Experiences > Offers

2. Select Volume Discount

3. Add an Offer name (internal name) like Spend $100, Get 10% Scaling

4. Create three offer tiers

5. Add a discount name to match each offer tier. This will be shown to shoppers in their cart and at checkout.

   1. e.g. Spend $100, Save 10%; Spend $200, Save 20%

6. Select discount value

   1. Choose Percentage off and Subtotal of items to offer a discount amount on their order

   2. You can also select Dollar off per order or Dollar off per item as options. More on that setup here.

7. Select which products you want this discount to be applied to. It will apply to all products by default if no products are selected.

   1. You can select products based on Product Type, Vendor, Status, Collections, and also search for individual products

We recommend setting up a Sale collection in Shopify and then select that collection

1. Set up each of your tiers

   1. Spend $100, get 10% off

   2. Spend $200, get 20% off

   3. Spend $300, get 30% off

      1. You have the ability to also make a tier Free shipping or Free gift in combination with a % off discount

2. Choose if you want this discount to combine with other Shopify discounts

3. Add components like Progress Bar or Offer message to support the discount messaging

4. Configure your components

   1. Make sure you've previously installed these components in your theme via Global Styles tab

5. Click Complete offer setup

6. At this point, you can make additional modifications by clicking + Add modification

   1. You can update the content, launch a different Theme or Template, and update styles or javascript

7. Add Targeting to choose which shoppers you want to see this Buy More, Save More Offer

8. Save your Offer

9. Preview your Offer on desktop and mobile

10. When everything looks good, Schedule Your Offer Experience or Activate to go live

    1. You can select a Start time and Stop time when scheduling

11. Boost your AOV!