Intelligems Docs
  • Welcome to Intelligems
  • Getting Started
    • Getting Started
    • Adding Intelligems Script to your Theme
    • Updating the Intelligems Script
    • Common Use Cases
      • Price Test Common Use Cases
        • The Straddle
        • The Double Down
        • The Strikethrough
        • The Great Discount Debate
        • Savings Showdown: Volume Discount vs. Price Discount
      • Shipping Test Common Use Cases
        • The Flat Fee Face Off
        • The Threshold Trials
      • Content Test Common Use Cases
        • Landing Page Testing
        • Testing a Brand New Theme
        • Testing Different Imagery
        • Testing Cart Elements
        • Testing Announcement Bar Text
        • Navigation Menu
        • Testing Checkout Blocks
      • Offer Test Common Use Cases
        • The Volume Discount Duel
        • Gifting Games
    • Best Practices
      • đź§ŞTest Design Best Practices
      • âś…Best Practices During a Test
    • General FAQs
  • Price Testing
    • Price Testing - Getting Started
    • Price Testing Integration Guides
      • Integration Guide using Shopify Functions
        • Step 1: Add Intelligems JavaScript
        • Step 2: Tag product prices
        • Step 3: Update your cart
        • Step 4: QA your integration, and publish your changes
      • Integration Guide using Checkout Scripts
        • Step 1: Add Intelligems JavaScript
        • Step 2: Tag product prices
        • Step 3: Add the Checkout Script
        • Step 4: Update your cart
        • Step 5: QA your integration, and publish your changes
      • Integration Guide using Duplicate Products
        • Step 1: Add Intelligems JavaScript
        • Step 2: Tag product prices
        • Step 3: Hide duplicate products from collections pages
        • Step 4: Configure duplicate products
        • Step 5: QA your integration, and publish your changes
      • Troubleshooting
        • How to Add the data-product-id and/or data-variant-id Attribute to an Element
      • Replo Page Builder
    • How to Set Up a Price Test
    • Price Test QA Checklist
    • Starting a Price Test
    • Ending a Price Test
    • Testing Prices with Subscriptions
      • Testing Prices with Recharge 2.0 or Stay.Ai
      • How to Set Up a Price Test using Duplicate Products and Recharge Subscriptions
      • How to Set Up a Price Test using Duplicate Products and Skio Subscriptions
      • Managing Duplicate Products when Redirecting to Duplicate PDPs
    • Multi-Currency Testing
    • Price Testing FAQs
  • Shipping Testing
    • Shipping Testing - Getting Started
    • How to Set Up a Shipping Test
    • Shipping Test QA Checklist
    • Starting a Shipping Test
    • Ending a Shipping Test
    • Shipping Progress Bar Integration
    • Shipping Testing FAQs
  • Content Testing
    • Content Testing - Getting Started
      • How to Set Up a Split URL Test
      • How to Set Up an Onsite Edits Test
      • How to Set Up a Template Test
      • How to Set Up a Theme Test
      • How to Set Up a Test using our JavaScript API
    • Content Test QA Checklist
    • Ending a Theme Test
    • Content Testing FAQs
  • Personalizations
    • Personalizations - Getting Started
    • Personalization Modifications
      • Offer Modifications
      • Progress Bars
      • Offers: Integrating Widgets
      • Offers: Running a Large Number of Offer Personalizations with Shopify Functions
      • Theme Personalization Precautions
    • Targeting Personalizations
    • Targeting Modes for Personalizations
    • Previewing Personalizations
    • Testing Offer Personalizations
    • Offers Limits
    • Offer Combinations
    • Scheduling Personalizations
    • Rolling Out Tests
    • Personalizations FAQs
  • General Features
    • Targeting
      • Audience Targeting
      • Currency Targeting
      • Page Targeting
      • Mutually Exclusive Experiments
      • Targeting FAQs
    • Onsite Editor
    • Image Onsite Editor
    • CSS and JavaScript Injection
  • Analytics
    • Overview
      • How orders and sessions are attributed to experiments
      • Order and revenue accounting
      • How experiment targeting affects analytics
    • Analytics FAQs
    • Metric Definitions
      • Revenue
      • Conversion Funnel
      • Profit
      • Subscriptions
    • Filters
    • Statistical Significance
    • Timeseries
    • Custom Events
      • Overview
      • CSS Selectors
      • Scoping to specific pages
      • Custom Javascript Events
      • Testing Custom Events
      • Using custom events in experiment analytics
    • How to Add Profit to Intelligems Analytics
    • How to Add Product Groups to Intelligems Analytics
    • Tagging Orders by Test Group in Shopify
    • Exporting Data
    • Data Sharing
  • Performance Optimization
    • Site Performance
    • Optimizing Your Price-Test Integration
    • Anti-Flicker Modes
    • Edgemesh
  • Integrations
    • Google Analytics 4 Integration
    • Amplitude Integration
    • Heap Integration
    • Segment Integration
    • Heatmap Integrations
      • Integrating with Microsoft Clarity
      • Integrating with Heatmap.com
      • Integrating with HotJar
    • Navidium Testing
  • Developer Resources
    • Javascript API
      • User Object
      • Price Object
      • Campaigns Object
        • campaigns.getAll()
        • campaigns.getGWP(options)
        • campaigns.setHistoryStatus(params)
    • Intelligems Theme Snippets
    • Advanced Settings
    • Cart Permalinks
    • Targeting By Customer Parameters
    • Custom Add to Cart and Order Completed Events
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  • What is price testing?
  • How does it work?
  • How can I get started?

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  1. Price Testing

Price Testing - Getting Started

PreviousGeneral FAQsNextPrice Testing Integration Guides

Last updated 5 months ago

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What is price testing?

Intelligems takes the guesswork out of setting your product prices by allowing you to test prices in real time in order to find the “right” product prices to drive profit, revenue, and conversion boosts.

You can easily build product price split tests with just a few clicks in the Intelligems app. Tests are easy to build and customize: add multiple test groups with configurable traffic distribution rules, select which products to include in the test, and set test group prices.

How does it work?

For all Shopify brands, Intelligems displays the correct price on the frontend by manipulating the DOM to show the correct price depending on a user's test group once your . Intelligems displays the correct price in the cart and charges the correct amount at checkout using one of the three below methods:

  1. Using Shopify Cart Transform Functions. Intelligems will automatically set your prices to the highest prices in the test in Shopify when you start your test, and we will use a Shopify Cart Transform Function to dynamically adjust the price for any users in a group lower than the highest price in the test so that they get the same price in the cart and at checkout that they saw everywhere else on the site. This method is available for brands on any Shopify plan, and will be Intelligems' primary method moving forward.

  2. Using a Checkout Script. Intelligems will automatically set your prices to the highest prices in the test in Shopify when you start your test, and we will use a Checkout Script to run a behind the scenes adjustment for any users in a group lower than the highest price in the test so that they get the same price in the cart and at checkout that they saw everywhere else on the site. This method is only available for brands on Shopify Plus, and Intelligems is beginning to move away from this method as Shopify will be deprecating the Script Editor app in August 2025.

  3. Using Duplicate Products. In certain cases, such as testing something more complex or if you offer subscriptions, Intelligems will swap in a duplicate product when a user adds to cart in any group other than the control group to ensure the price is correct in the cart and at checkout.

How can I get started?

There is a short integration required before you can begin a price test. Please see the appropriate guide depending on which version of our integration you are on. If you are not sure which integration guide you should be following, please reach out to our support team .

If you prefer, we will be happy to complete the integration for you - in that case, please book a demo with our team so we can learn more about your store and get it integrated with Intelligems.

Once the integration has been completed, see the guides below for more information on price testing:

prices have been tagged
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Price Testing Integration Guides
How to Set Up a Price Test
Price Test QA Checklist
Starting a Price Test
Ending a Price Test
Testing Prices with Subscriptions
Multi-Currency Testing
Price Testing FAQs
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